MEN'S HEALTH // MAINSPLAINERS

 

Well, we've always wondered how these things happen. And now we know, thanks to Men's Health Magazine asking us to bring Rami and Mike's amazing infographic to life. Open a can of beans and follow along.

 

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CREDITS

 

Client: Men's Health Magazine
Creative Director: Thomas O'Quinn

Directed by Giant Ant
Producer: Cory Philpott
 

HOW A BEAN BECOMES A FART:
Illustration: Rami Niemi
Animation: Jorge Canedo Estrada, Lucas Brooking, Matt James

HOW A PROTEIN BECOMES A MUSCLE:
Directed by Giant Ant
Illustration: 
Mike McQuade
Animation: Shawn Hight, Henrique Barone, Nicholas Ferreira